Who AM I?

Hey there — I’m Jeremy Adkins, a lifecycle marketing strategist who builds experiences that don’t just look great — they convert.

From multi-channel campaign strategy to custom-coded, pixel-perfect emails, I combine technical precision, creative intuition, and in-depth platform expertise. Whether it’s Braze, Iterable, Klaviyo, or Salesforce, I architect journeys that feel personal, timely, and purpose-built to drive measurable impact.

It didn’t start with enterprise ESPs — it began with a surprise.

I was knee-deep in survey responses when a dull confirmation email made me pause. It wasn’t just transactional — it was a missed opportunity to engage. That spark led me into the world of email and marketing automation, where I’ve been optimizing ever since.

Today, I’m known as the “marketing automation geek” — proudly.

When I’m not building lifecycle strategies or troubleshooting workflows, you’ll find me:

  • Being a present, playful dad to Charlsie and Beau

  • Shredding mountain bike trails or dialing in my disc golf spin

  • Letting Apple Music’s algorithm soundtrack my next creative idea

  • Playing video games (and leveling up performance metrics)

  • Serving up strategy on the tennis court

I work the way I play — constantly adapting, learning, and pushing for what’s next.

If you’re looking for a marketer who can turn insights into action and build journeys that engage and perform, let’s connect.

Let’s create something your customers and your KPIs will love. 🚀